Sharen Santoski

Sharen is a true PR veteran -- honing her skills at some of the world’s best agencies and top corporations by serving cutting-edge and Blue Chip brands alike for the past 15 years. Now a partner at Signal Rock Communications, she brings her knowledge and experience to bear for clients across technology, business-to-business and consumer sectors. Expert at strategic planning and message development, executive training, analyst & media relations, and reputation management, Sharen offers clients full campaign support while helping to direct and grow Signal Rock through marketing and business development efforts.

Before joining Signal Rock, Sharen was the global head of technology PR for Motorola’s Mobile Devices business as well as interim head of PR for it’s Networks business in Europe, the Middle East and Africa. At Motorola, she established both software and mobile enterprise communication strategies and drove programming for all technology-focused solutions – creating #1 share of voice/visibility for key initiatives like mobile Linux and devices such as the Motorola Q.

Prior to that, Sharen spent two years at Citigate Cunningham and two years at Weber Shandwick, working on brand- building campaigns for clients such as Motorola, Pitney Bowes, Gateway, Bacardi-Martini, Lipton and Green Mountain Energy. A native New Englander, she graduated from the University of Connecticut and is a member of the Public Relations Society of America (Boston chapter).